Clinch

Free template · 17 questions

Videographer client questionnaire

Video has more moving parts than any other creative job: script, locations, music rights, deliverable formats. Settle them before the first shoot day.

When to send it: During pre-production, before you lock the shoot schedule.

The video

  1. 1.What is the video for, and what should a viewer do after watching it?
  2. 2.Who is the audience?
  3. 3.Target length, and how many cut-downs (15s, 30s, vertical) do you need?
  4. 4.Is there a script or do you need help writing one?
  5. 5.Three videos you like and why (links).

Production

  1. 6.Shoot locations, and do any need permits or permission?
  2. 7.Who appears on camera, and have they agreed to be filmed?
  3. 8.Do you need drone footage, interviews, B-roll, animation or subtitles?
  4. 9.Music: do you have licensed tracks, or should I source royalty-free music?

Delivery

  1. 10.Where will it be published (YouTube, Instagram, TV, event screen) and in which formats?
  2. 11.How many revision rounds do you expect, and who gives feedback?
  3. 12.Do you need the raw footage or project files?

Budget, timing and decisions

  1. 13.What budget range have you set aside for this?
  2. 14.Is there a hard deadline, and what happens if it moves?
  3. 15.Who else needs to approve the work or the contract?
  4. 16.How would you prefer we communicate (email, calls, messaging), and how often?
  5. 17.How did you hear about me?

Send it, and get the answers back

Stop copying answers out of email threads. With Clinch the questionnaire goes out with your proposal or contract, your client fills it in from their phone, and the deposit is paid when they sign.

Send this questionnaire free

Questions about client questionnaires

When should a videographer send a client questionnaire?

During pre-production, before you lock the shoot schedule.

Can I edit these questions?

Yes. Copy them, remove what does not apply and add your own. Shorter questionnaires get answered faster: keep only the questions whose answers change your price, your plan or your contract.

Should the questionnaire come before or after the contract?

Questions that affect price and scope belong before the proposal; the detailed ones (names, timelines, access) work best right after signing, when the client is committed and expects them.

How do I send it with Clinch?

Create a free Clinch account, paste the questions, and send them with your proposal or contract. Your client answers from their phone without an account, and the answers are saved on the client's record.